, do you know why online people choose to buy from competitors and not from you?
What are they doing that you aren’t?
Better ads? More social media? Better emails?
Maybe.
But there may be a much simpler reason.
Having a great product doesn’t mean you’ll get the sale.
And if your competitors sell the same products at the same prices, the question gets even more important:
Why should the customer buy from you?
If you’ve ever looked at a competitor and wondered, “Why did they buy from them instead of us?” I think you’ll find this one useful.
—Dorit
P.S. I’m curious, why do you believe people should buy from you? What makes your products special? Reply and let me know.
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